Storyteller
Last night, my firm was recognized by the Silicon Valley Business Journal as one of the Best Places to Work in the Bay Area for 2010 for our THIRD consecutive year! Today, we published my latest graphic design poster which will join the other framed BPTW posters in our main lobby. The economy has certainly […]
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2009 begins as a very challenging year. The economy is badly damaged. I attended a funeral of a loved one. Friends are suffering from broken relationships and the fear of unemployment. Not the best of times. I am reminded of the moments I hit rock bottom and the two practical things I did to rise […]
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Question: I’ve heard you talk at universities about how marketing helped your personal life. Can you tell us how someone can use marketing concepts for personal goals? If you don’t have a brand, then you’ll have more difficulty in building relationships. It’s also more challenging for others to recognize you for who you are and […]
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What do marketing professionals do? Do we concentrate all our efforts into branding, advertising, promotions, and the like? Many see marketing that way but the experts know these are only specific segments of marketing. Marketing is an analytical strategy that positions you to create demand for your services or products. This positioning depends upon critical […]
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